PRIVACY POLICY

Privacy Policy

This privacy policy (hereinafter “this policy”) applies to all hotels (hereinafter “this hotel”) operated by Akita Hotel Co., Ltd. (hereinafter “our company”). Handling of personal information collected from or about you by the Company through the website (hereinafter referred to as the “Site”), written or verbal communications to the Company, inquiries made when the customer is at the Hotel, or other means are subject to the provisions of this policy.

By registering for or using our Service, you consent to the collection and use of your personal information as described in this Policy. In addition, if you submit personal information about another person to us or to a business that provides services to us, you are authorized to do so and authorize us to use that information in accordance with this Policy. shall be deemed to have been given to


Compliance with laws and regulations

We will comply with the laws, related laws and regulations, guidelines and this policy regarding the protection of personal information regarding the acquisition, use and other handling of personal information of our customers.


Purpose of use of personal information

We use your personal information in various ways to provide our group’s services, conduct direct marketing, and promote sales of our group’s products. Details are below

  • Service operations: We manage the programs you participate in and provide the appropriate services for you (including facilitating bookings and payments, sending business communications, booking confirmations, pre-arrival messages, etc., organizing meetings and events). We will use your personal information to provide you with support, information about the hotel where you plan to stay and the surrounding area, etc.).
  • Contractual relationship management: We use your personal information to manage our contractual relationship with you.
  • Event Planning: We use your personal information to provide you with information about event planning. We may also conduct marketing activities to you in conjunction with your group stay or participation in an event.
  • Marketing and Communications: We may use your personal information to provide or introduce our Group’s newsletters, promotions and other advertising services. We may also use your personal information for purposes such as sending you messages, account suspension warnings, booking confirmations, sending advertising messages, conducting surveys, sweepstakes, sweepstakes, or other contests. use personal information.
  • Improving our services: We may use your personal information to improve our services and to make the site, products and services more relevant to your interests. We also use your personal information to provide you with a level of hospitality that you are satisfied with, both in-room and throughout our facilities.
  • Sending Billing Statements: We may use your email address to send you hotel billing statements. It is your responsibility to provide us with a correct e-mail address. Also, if you make a reservation for someone else and use your own email address, that person’s statement will be sent to that person’s email address. increase.
  • WEB MEMBER: If you are a WEB Member, we will use your information for the purposes of administering your WEB Membership/Programme and personalizing your experience through our Group Services. We may also send you news, promotions, trading materials, etc. regarding our services, and contact you via online, email, mobile phone, display advertising, our website, customer service call center, etc. We use your information to customize the advertising and content we serve to you.
  • To carry out other business purposes: We use data analysis, auditing, security and fraud monitoring and prevention (such as through the use of surveillance cameras, card keys and other security systems), developing new products and services, and expanding our services. We will use personal data and other data for the purpose of improving and changing, understanding usage trends, determining the effectiveness of our group campaigns, and operating and expanding our business activities.

Disclosure of personal information

In addition to obtaining the consent of the person concerned, we will cooperate with (1) when required by law, and (2) when a national agency, local public entity, or a person entrusted by them performs the affairs prescribed by law. When it is necessary and there is a risk that obtaining the consent of the person concerned will interfere with the execution of the relevant affairs; Personal information may be disclosed when it is difficult to obtain the person’s consent.


Outsourcing of handling of personal data, etc.

  • The Company outsources all or part of the handling of personal information to the extent necessary to achieve the purpose of use stated in the “Purpose of Use of Personal Information” above. The Company conducts necessary and appropriate supervision, such as concluding an agreement regarding the handling of personal information, with the subcontractor so that personal information can be safely managed by the subcontractor.
  • To the extent necessary to achieve the purposes of use described in the above “Purposes of Use of Personal Information”, the Company will share information with the Company’s consolidated parent company (Avila Corporation) as described in the “Personal Information Collected by the Company” below. We may share personal information. In this case, the entity responsible for the management of personal information that is jointly used is our company, and the personal information management general manager and contact information are as follows.
  • General manager of personal information management
  • Contact: 018-832-1111

Personal Information We Collect

In all aspects of our business activities, we may collect personal information. This personal information includes:

  • Customer’s name, gender, address, contact information
  • Your personal characteristics, nationality, language spoken, income, passport, visa, government-issued identification data, travel history
  • Data about family members and accompanying persons, such as names and ages of children
  • Important dates such as birthdays, wedding anniversaries, and other special days
  • Information about itineraries, tour groups and activities
  • Information related to hotel reservations, stays and visits
  • Web member information
  • Information related to the purchase or receipt of products and services
  • Payment card number and other card information, authentication information for mobile phone billing, payment information such as usage details and account information
  • Your preferences, marketing and communication preferences
  • Ratings and comments about the Hotel (where they can be identified or associated with you);
  • Mileage program or travel partner program enrollment status and membership number
  • Booked hotel, flight and car rental packages
  • Information about the group staying with you at the hotel
  • Information you provide when you sign up or apply for an account
  • Other types of information that you voluntarily provide to us or that we obtain from third parties

We may also collect the above personal information about accompanying customers. In addition, we may collect information about your communications with us, such as phone calls to our customer service department.


Information other than personal information

When you access this site and exchange information, we may collect non-personally identifiable information related to your use of the site, such as a list of pages within the site that you have visited and the number of times you have accessed this site. (“Other Information”) may be collected. We use cookies and other technologies to collect this information. For more information, please see our Cookie Statement below.


Building a system for managing and managing personal information

( Formulation and continuous improvement of compliance program) We will formulate and steadily implement a compliance program for information protection. Furthermore, we will maintain this and strive for continuous improvement.

(Appointment and enhancement of functions of a personal information manager) The
Company has appointed a “personal information manager” who oversees the protection of personal information. We have put in place a system that allows us to carry out activities related to the protection of human information.

(Maintenance of internal regulations regarding personal information protection) The
Company shall maintain internal regulations regarding the protection of personal information, present a clear policy regarding the handling of personal information, and take a strict stance against leakage of personal information. are thoroughly known throughout the company.

(Implementation of safety measures)
In order to ensure the accuracy and safety of personal information, the Company implements safety measures for personal information and prevents unauthorized access to personal information, loss, destruction, falsification, leakage, etc. of personal information. We will strive to prevent

(Enhancement and Thoroughness of Education for Workers) The
Company provides personal We will strengthen and thoroughly implement education on information protection.


Protection of personal information

We will take appropriate measures to (1) protect collected personal information from unauthorized access, leakage, alteration, or damage, and (2) keep personal information accurate and up-to-date as necessary. In order to maintain the accuracy of transmission and reception of specific personal information between customers and the Internet on this site, we take appropriate measures such as adopting encrypted communication using SSL (Secure Sockets Layer).


Retention of personal information

We will retain personal information about our customers only for the period necessary to fulfill the purposes stipulated in this policy, and will delete it without delay after the retention period has elapsed or after the purpose of use has been achieved. However, this excludes cases where a longer period of retention is obligatory or permitted by laws and regulations.

Our criteria for determining retention periods include:

  • The length of time we have an ongoing business relationship with you and provide services to you (for example, the length of time you have an account with us or continue to use our services);
  • Considering our legal position (statute of limitations, lawsuits, regulatory investigations, etc.) and whether it is desirable to retain

Cookie statement

(Other information collection and use by us)
This site, like many other websites, may use “cookies” and “other technologies” (such as IP addresses). Through cookies and other technologies, we obtain information about your use of the Site. We may use this information for the purpose of evaluating, improving, and collecting reference materials for updating this site, as well as for enhancing the convenience of our customers. However, it will never be used to record passwords or credit card information.
A cookie is a small text file that is stored on your computer or mobile device (hereinafter collectively referred to as “device”) when you use a website. Cookies alone cannot identify an individual. However, in certain cases, we may combine our or third party cookies with personal information that you have provided yourself or that we otherwise obtain about you.

(Manage Cookies)
If you wish to delete or block cookies from your device at any time, please change your browser settings (for more information on how to delete or block cookies, please refer to your browser’s Help menu). We are not responsible for your browser settings.

(Other technologies)

  • Analytics: Through Google Analytics, which uses technology and cookies to collect and analyze data related to service usage, we collect browser information (browser type/version, device, etc.), information on browsing environment (image resolution, OS, language etc.), location information (IP address, region, etc.), information on visit status (date and time, inflow source information, new or repeat, length of stay, pages viewed, etc.). Google Analytics also collects information about your use of other websites, apps and online resources. For Google’s privacy policy, please visit the company’s site, and for a description of the Google Analytics terms of service, please see the Google Analytics site. To opt out, please download the Google Analytics Opt Out Add-on from the same site. For more information on Adobe’s privacy policy and opt-out, please visit the company’s site.
  • IP Address, etc.: We collect your IP address information.
    An IP address is a number automatically assigned to your computer by your Internet Service Provider (ISP). IP addresses are identifiable and are automatically recorded in our server log files when users access online services, along with information about the time of viewing and the pages viewed. We use IP addresses for purposes such as analyzing visitor behavior using Google Analytics and providing advertisements to visitors through display-retargeting advertisements. We may also derive your approximate geographic location from your IP address. In addition to IP addresses, for the above purposes, the Company may collect browser information (browser type/version, terminal, etc.), information on viewing environment (image resolution, OS, language, etc.), location information (region, etc.), visitor information, etc. We collect information about the situation (date and time, source information, new or repeat, stay time, browsed pages, etc.).

Modifying and Accessing Personal Information

If you are a web member, you can review and update the information you provided to us when you registered at any time by signing in to your web member profile.
In addition, to the extent permitted by law, the customer may (1) notify the purpose of use, (2) disclose, (3) correct, add or delete, (4) suspend or suspend the use of the customer’s personal data held in the database in operation by the Company. You can request deletion and (5) suspension of provision to third parties (hereinafter referred to as “disclosure, etc.”). Please note that if a customer makes a request for disclosure, etc., the Company may not be able to provide the same quality and variety of services as before.


Complaints and opinions regarding the handling of personal information

We will promptly and appropriately respond to customer complaints and other inquiries regarding the handling of personal information. If you are considering a request for disclosure, etc. of retained personal data, or if you have any complaints or other inquiries regarding the handling of personal information, please contact the following contact point.

ANA Crowne Plaza Hotel Akita

TEL: 018-832-1111


Policy change

We may revise this policy from time to time. Any changes to this Policy shall become effective upon posting of the revised Policy on this Site. Your use of the Site, our products or services, or your acceptance of the updated Statement following such changes constitutes your acceptance of the revised Policy, which is then in effect.

Revision date: April 30, 2021